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Based on extensive research and real-world examples, Pattern Breakers upends accepted wisdom about how to achieve breakthrough success, and provides a playbook for anyone launching a startup or creating a new product. Pattern Breakers had its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he funded ― X (formerly Twitter), Twitch, and Okta, for example ― took off, while others, some deemed "most likely to succeed," shut their doors despite doing everything right. Was it dumb luck that separated gold from dross? What Maples and Stanford University's Peter Ziebelman discovered contradicts accepted wisdom and upends today's formulaic approach to entrepreneurship. They learned that pattern-breaking ideas radically change the traditional rules, and are driven by people with the independent-mindedness and courage to divert from the consensus. With intriguing and entertaining storytelling based on a lifetime of experience, Pattern Breakers vividly illustrates what differentiates breakthrough ideas from those that initially seem promising but that meet with mediocre results, and why others that initially seem unworthy ― and even idiotic ― end up radically changing people how live. 'An indispensable guide to start-up success' - Safi Bahcall, author of Loonshots 'Reveals how elite founders don't just navigate uncertainty - they harness it to redefine what's possible' - Annie Duke, author of Thinking in Bets
PATTERN BREAKERS: THE SECRETS BEHIND THE WORLD'S MOST SUCCESSFUL START-UPS
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ธนาคารไทยพาณิชย์ จำกัด (มหาชน) สาขาสาขาบางกะปิ (สุขุมวิท 45) ออมทรัพย์
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Asia Books Co., Ltd. is Thailand’s first and largest English bookstore chain and is widely recognized as the finest English book and magazine distributor in the country. Company is a subsidiary of Berli Jucker Public Co.,Ltd. (BJC) under group of Thai Charoen Corporation or TCC Group : Thailand’s leading corporations has grown from strength to strength and expanded into various principal business areas, responding to increasing needs of our customers. Asia Books was founded in 1969 as a destination for books on Thailand and South East Asia. In business for more than 45 years, Asia Books now has more than 70 shops under Asia Books and Bookazine brands throughout the country, carrying a wide variety of books and magazines, from international fiction and non-fiction bestsellers to design and architecture, business and management, lifestyle, languages, travel, children’s books, and much more. ASIA BOOKS RETAIL Asia Books 14 UP COUNTRY • Chiang Mai • Khonkaen • Korat • Hua Hin • Phuket • Pattaya • Songkhla • Hatyai 35 BANGKOK CBD & GREATER BANGKOK • Central World (flagship) • Siam Paragon • Emporium • Central Silom Complex • Central Ladprao • Central Bangna • Central Chaengwattana • Mega Bangna ... and many more Bookazine 14 UP COUNTRY • Hua hin • Pattaya • Samui 3 Bangkok • Life Center • Bamrungrad Hospital • Samitivej Hospital 8 Airport • Chiang Rai • Chiang Mai • Phuket • Krabi • Samui • Hatyai NON RETAIL & DISTRIBUTION CHANNEL • Wholesale Major customers are third-party bookstores, newsstands and agencies nationwide. The distribution network of Asia Books covers over 300 outlets in Thailand. • Direct Sales The Asia Books sales team serves librarians and instructors in all major educational institutions throughout the country. In addition, Asia Books directly sells to customers in private organizations. • Asia Books E-Commerce Through www.asiabooks.com, Asia Books has a wide variety of products and services, including English and Thai books in both physical and digital format, English magazine subscriptions, gifts & lifestyle products, and more.
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